Amos 8:7

For the third time in this book Amos said that Yahweh took an oath (cf. Amos 4:2; Amos 6:8). This time He swore by the pride of Jacob. This may be a reference to Samaria (cf. Amos 6:8) or to Israel’s arrogant attitude. [Note: Chisholm, Handbook on . . ., p. 400.] Some interpreters take it as a reference to God Himself (cf. 1 Samuel 15:29). [Note: See Thomas J. Finley, Joel, Amos, Obadiah, pp. 302-3.] The NIV capitalized "Pride" as a title of God. In this case, God vowed never to forget any of the sinful Israelites’ unrighteous deeds.