Inspirational Quotes by Jacques Ellul

“Despite the conviction that our era is revolutionary, we must also recognize that under the appearance of movement and development we are in fact living in complete stasis. There is undoubtedly much chaos and violence, there is technical progress, there are social and political experiments. But in reality our world is static, because its structures remain absolutely fixed and its development unfolds along a completely expected rather than revolutionary path.”

“For when man is faced with a curse he answers, "I'll take care of my problems." And he puts everything to work to become powerful, to keep the curse from having its effects. He creates the arts and the sciences, he raises an army, he constructs chariots, he builds cities. The spirit of might is a response to the divine curse.”

“The propagandist naturally cannot reveal the true intentions of the principal for whom he acts... That would be to submit the projects to public discussion, to the scrutiny of public opinion, and thus to prevent their success... Propaganda must serve instead as a veil for such projects, masking true intentions.”

“The individual is in a dilemma: either he decides to safeguard his freedom of choice, chooses to use traditional , personal, moral, or empirical means, thereby entering into competition with a power against which there is no efficacious defense and before which he must suffer defeat; or he decides to accept technical necessity, in which case he will himself by the victor, but only by submitting irreparably to technical slavery. In effect he has no freedom of choice.”

“Again I want to emphasize that the study of propaganda must be conducted within the context of a technological society. Propaganda is called upon to solve problems created by technology, to play on maladjustments, and to integrate the individual into a technological world.”

“Naturally, the educated man does not believe in propa­ganda; he shrugs and is convinced that propaganda has no effect on him. This is, in fact, one of his great weaknesses, and propa­gandists are well aware that in order to reach someone, one must first convince him that propaganda is ineffectual and not very clever. Because he is convinced of his own superiority, the intellectual is much more vulnerable than anybody else to this maneu­ver, even though basically a high intelligence, a broad culture, a constant exercise of the critical faculties, and full and objective information are still the best weapons against propaganda.”

“Women are the most spectacular instance of this. After a period of independence that came with the spread of Christianity, they were relegated to a lower order. This is all the more interesting because the gospel and the first church were never hostile to women nor treated them as minors, and the situation of women in the Roman empire (particularly in the East) was relatively favourable. In spite of this, when Christianity became a power or authority, this worked against women. A strange perversion, yet fully understandable when we allow that women represent precisely the most innovative elements in Christianity: grace, love, charity, a concern for living creatures, nonviolence, an interest in little things, the hope of new beginnings - the very elements that Christianity was setting aside in favor of glory and success.”

“The primary element in any civilization is a stable relation between man and his environment. When man becomes the plaything of abstract decisions, a civilization can no longer be created.”

“...modern man does not think about current problems; he feels them. He reacts, but he does not understand them any more than he takes responsibility for them. He is even less capable of spotting any inconsistency between successive facts; man's capacity to forget is unlimited. This is one of the most important and useful points for the propagandist, who can always be sure that a particular propaganda theme, statement, or event will be forgotten within a few weeks.”

“For action makes propaganda's effect irreversible. He who acts in obedience to propaganda can never go back. He is now obliged to believe in that propaganda because of his past action. He is obliged to receive from it his justification and authority, without which his action will seem to him absurd or unjust, which would be intolerable. He is obliged to continue to advance in the direction indicated by propaganda, for action demands more action. He is what one calls committed - which is certainly what the Communist party anticipates, for example, and what the Nazis accomplished. The man who has acted in accordance with the existing propaganda has taken his place in society. From then on he has enemies. Often he has broken with his milieu or his family; he may be compromised. He is forced to accept the new milieu and the new friends that propaganda makes for him. Often he has committed an act reprehensible by traditional moral standards and has disturbed a certain order; he needs a justification for this - and he gets more deeply involved by repeating the act in order to prove that it was just. Thus he is caught up in a movement that develops until it totally occupies the breadth of his conscience. Propaganda now masters him completely — and we must bear in mind that any propaganda that does not lead to this kind of participation is mere child's play.”

“People used to think that learning to read evidenced human progress; they still celebrate the decline of illiteracy as a great victory; they condemn countries with a large proportion of illiterates; they think that reading is a road to freedom. All this is debatable, for the important thing is not to be able to read, but to understand what one reads, to reflect on and judge what one reads. Outside of that, reading has no meaning (and even destroys certain automatic qualities of memory and observation). But to talk about critical faculties and discernment is to talk about something far above primary education and to consider a very small minority. The vast majority of people, perhaps 90 percent, know how to read, but do not exercise their intelligence beyond this. They attribute authority and eminent value to the printed word, or, conversely, reject it altogether. As these people do not possess enough knowledge to reflect and discern, they believe—or disbelieve—in toto what they read. And as such people, moreover, will select the easiest, not the hardest, reading matter, they are precisely on the level at which the printed word can seize and convince them without opposition. They are perfectly adapted to propaganda.”

“A major fact of our present civilization is that more and more sin becomes collective, and the individual is forced to participate in collective sin.”

“No society can last in conditions of anarchy. This is self-evident and I am in full agreement. But my aim is not the establishment of an anarchist society or the total destruction of the state. Here I differ from anarchists. I do not believe that it is possible to destroy the modern state. It is pure imagination to think that some day this power will be overthrown. From a pragmatic standpoint there is no chance of success. Furthermore, I do not believe that anarchist doctrine is the solution to the problem of organization in society and government. I do not think that if anarchism were to succeed we should have a better or more livable society. Hence I am not fighting for the triumph of this doctrine. On the other hand, it seems to me that an anarchist attitude is the only one that is sufficiently radical in the face of a general statist system.”

“As a matter of fact, reality is itself a combination of determinisms, and freedom consists in overcoming and transcending these determinisms. Freedom is completely without meaning unless it is related to necessity, unless it represents victory over necessity....We must not think of the problem in terms of a choice between being determined, but that it is open to him to overcome necessity, and that this act is freedom. Freedom is not static but dynamic; not a vested interested, but a prize continually to be won. The moment man stops and resigns himself, he becomes subject to determinism. He is most enslaved when he thinks he is comfortably settled in freedom.”

“Efficiency is a fact and justice a slogan.”

“The eighteenth and nineteenth centuries abandoned the idea of spiritual or intellectual happiness in order to have this material happiness, consisting of a certain number of essential consumer goods. And hence, in the nineteenth century, happiness was linked to a well-being obtained by mechanical means, industrial means, production. The new thing that Saint-Just spoke about was that, in the past, happiness could appear as a very vague, very distant prospect for humanity, whereas now, people seemed to be within reach of the concrete, material possibility of attaining it. That was why happiness was to become an absolutely essential image for the nineteenth-century bourgeoisie, and for modern society. Happiness was attainable thanks to industrial development, and this image of happiness brought us fully into the consumer society.”

“Those who count on the good will of mankind display a delirious, idealistic optimism. Centuries of history, despite the facts, have not been able to convince them of the contrary; reason certainly will not change them. But they are so far removed from reality that their opinion is negligible.”

“I mean that every word ought to carry the meaning that God has given to life (even though it may never refer to God). It ought to carry joy, hope, forgiveness, love, reconciliation, light, and peace in the order of truth. It contributes to the elucidation of the meaning of life.”

“La libertad pertenece al orden de los relámpagos, no al de la luz eléctrica.”

“The ultimate expression of this Christian attitude toward the power of money is what we will call profanation. To profane money, like all other powers, is to take away its sacred character.... Giving to God is the act of profanation par excellence.... We need to regain an appreciation of gifts that are not utilitarian. We should meditate on the story in the Gospel of John where Mary wastes precious ointment on Jesus. The one who protests against this free gift is Judas. He would have preferred it to be used for good works, for the poor. He wanted such an enormous sum of money to be spent usefully. Giving to God introduces the useless into the world of efficiency, and this is an essential witness to faith in today's world.”